Monday, 1 February 2016

AUDIENCE CASE STUDY-MUSIC VIDEO


1 comment:

  1. Evidence of excellent research. Focused, articulate and referencing media theory in your final slide.

    Though you have referenced media theory appropriately I would suggest that when you engage with the concept of audience you 1)when profiling the target audience for your own productions 2) in your evaluation 3) in your examinations engage more fully with referencing media theory in your responses.

    Also endeavour to reference more contemporary music videos, though I did find this Wings music video a bit of a walk down memory lane. The audience for the Wings music video would be a mainstream audience.

    I like the points you've made about the uses and gratification theory re the audience being part of a special group.

    Level 3 strongly proficient: Grade B



    Confident Level 3

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